The Story

Good Businesses Deserve to Show Up When Customers Search for Them.

OakSERP started from a problem I kept seeing: business owners paying thousands of dollars for websites that were outdated or barely worked. Not because the owners did anything wrong, but because the people who built those sites never thought about local search, mobile usability, or what a customer actually does after they land on the page. The website existed. It just didn't work.

The same pattern showed up with Google profiles. Good businesses, doing genuinely good work, invisible on Google Maps because nobody had filled in the service descriptions or kept the profile active. Customers looking for exactly what they offered, find someone else instead.

I've spent most of my life in eastern Indiana, and I've always been the person people called when something with technology wasn't working right. I was already helping friends and family with computers, hardware troubleshooting, software setup, and figuring out digital tools. That hands-on background led me to business information systems and marketing, the technical and strategic side of how businesses actually reach people. I'm studying both at Ball State University, and it's the right toolkit for this kind of work: understanding how search systems operate, how customers make decisions, and how to build a web presence that serves both.

Today, OakSERP focuses on local search, building the website, Google Business Profile, and SEO foundation that gets local businesses in Muncie and surrounding areas found by the right customers, without agency-level pricing or a rotating cast of account managers you've never met.

I work with businesses that are genuinely good at what they do but struggling to show that online. Sometimes that means building a site from scratch. Sometimes it means fixing what's already there: updating a neglected Google profile, cleaning up inconsistent listings, adding the service pages that should have existed from the start. I start by understanding the business first: what they offer, who they serve, what they currently have online, and where the gaps are. From there, I recommend what actually makes sense, not the largest package, but the right one.

At the end of the day, local businesses deserve technology that actually works for them, not overpriced systems, confusing processes, or websites that look nice but fail to do their job.

My approach is simple:

  • Help businesses get more calls from Google
  • Build sites that rank and convert, not just look good
  • Avoid unnecessary complexity
  • Communicate clearly
  • Charge reasonable prices
OakSERP LLC
Muncie, Indiana
📍 Muncie, IN · serving Muncie, Anderson, and surrounding eastern Indiana communities Business Information Systems & Marketing · Ball State University
Work Directly

Talk Through Your Online Presence With the Person Building It

Share what kind of business you run and what you want more of: calls, bookings, map visibility, or a cleaner website. You'll get a practical first read, not a handoff.